Yesterday Steve Schmidt, Effect Web Media, and I spoke for the M.E.R.G.E. group at the Elkhart Chamber of Commerce on Effect Websites. We spoke with other Indiana business owners about keys to having a website that is effective and productive. A short training on Search Engine Optimization, creative web design, effective web development, understanding demographics and target audience, effective text content, competition research, usability/interface design and tracking, evaluating and improving website performance. Whew, that was a mouth-full and so was cramming that much information into a half hour presentation. It went well, there was a fairly good response from the Indiana businesses represented. All-in-all it was a good time of educating local businesses on the importance of having an effective website and the value of working with an Indiana Web Design company.

This entry was posted on Thursday, April 19th, 2007 at 9:27 am and is filed under McGlinchy Media & Design. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.