After giving it a good go, Ask.com is holding the white flag and recongnizing Google as the leader
Indiana SEO or Search Engine Optimization is working within the confines of Search Engine rules for growing a website’s page ranking. There are many steps involved in reaching out to the search engines and getting their attention. Letting them know what you are about and continuing to ‘grow’ in their eyes and by their standards. One of the smaller Search Engine companies, Ask.com, has been attempting to grab the Google audience for a few years now. They have spent millions in advertising (some of it was well spent, some of it was a waste of money with poor results) and were not able to break into the Search Engine Market - where Google is King. It appears that Ask.com will shift its focus back to its original demographic - married women. They offer information on cooking recipes, child raising, home decorating, etc. They are very optimistic about this shift in demographics and find that it will be a good direction for the company. Most analysts of Website Development, Search Engine Optimization and Search Engine Activity, see the buy-out of Yahoo to Micro-if we can’t beat our competition, we’ll buy it-soft inevitable (which I do hope they are wrong) and have narrowed the Search Engine leaders to Google and Microsoft. Although I am not sure that MS 5.something percent can even come close to being named a leader, especially when you compare it to Google’s 78% share of the market. It is truly obvious who internet users view as the best Search Engine and who is, well - a push over. But according to Steve Ballmer, Microsoft CEO, Google is “cute” and a “one-trick pony.” Apparently he doesn’t read the same statistics as the rest of the world. Indiana Web Development and Indiana SEO definitely follows Google’s direction and doesn’t really give a second notice to what Microsoft has to say - more than half the times their searches come up wrong anyway.